Zee Tamil set to strengthen its viewership with launch of 5 novel shows


Reiterating its commitment to presenting fresh and novel content to its viewers, leading Tamil General Entertainment Channel Zee Tamil has announced the launch of 5 shows, 2 non-fiction shows and 3 fiction shows that is set to transform the channels proposition to strengthen its programming with original content. Over the channels’ 10-year journey in the General Entertainment Industry, the channel has set a benchmark with its distinct non-fiction shows such as Mr. & Mrs. Khiladies, Junior Superstars, Sa Re Ga Ma Pa & Dance Jodi Dance and novel fiction shows such as Sembaruthi, Yaarade Nee Mohini, Oru Oorla Oru Rajakumari and Poove Poochudava among others.

The new show launches are namely, Sathya (Fiction).The storyline of the show revolves around Sathya – a brave, honest and free-spirited tomboy who gets married to Prabhu under unforeseen circumstances. The journey of acceptance and love that blossoms between the couple and Prabhu’s actions towards supporting her dreams and ambitions forms the crux of the story. Junior Super Stars (Non-Fiction) is all set to celebrate Zee Tamil’s commitment to providing the best platform for those who aspire to make their dreams come true. Kandukondein Kandukondein (Fiction) series is weaved along the complexities of tradition and astrology, the story encompasses the journey of love of a young couple who are brought together by the forces of fate and destiny.

The story will showcase a unique bond between the grandmother & and her grandson who lives abroad but decides to move to India to care for her. PiriyadhaVaramVendum (Fiction) captures a unique love story between a couple that overcomes all odds to come together in the present generation despite the factors that separated them centuries ago. Petta Rap (Non-fiction)fun-filled musical game show will be the perfect blend of fun and joy for fans of entertainment that is sure to leave audiences at the edge of their seats and wanting more.

Speaking on the launch of the new shows, Mr. Siju Prabhakaran, South Cluster Head – Zee Entertainment Enterprises Pvt. Ltd said, “Over the last 10 years, the strength of Zee Tamil has been in its unique storytelling which encapsulates the ethos, culture and tradition of Tamil Nadu that Tamil audience cherish and hold close to their hearts. The testimonial to our success lies in our strong story-telling that has made our stars members of Tamil households around the world. With the launch of the new shows, we aim to present our viewers with new frontiers of entertainment that will present the channel as the entertainment destination across all age groups.”


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