Milaap Introduces Free Fundraising


Starting this eve of Independence Day, Milaap is introducing a 0% platform fee for the upcoming festive season. During this time, Milaap’s free platform will make it easy for more people to get the direct help they deserve, as quickly as possible.

“In the past few months, as the crisis of the COVID pandemic unfolded, we have witnessed an unprecedented wave of generosity from people. Thousands raised funds on Milaap to help lakhs of people in distress. We made Milaap free for all relief related fundraisers as a token of gratitude. Therefore, it made perfect sense for extending this 0% fee to all fundraisers, in the upcoming festive season,” said Anoj Viswanathan, Co-Founder and President of Milaap.

Viswanathan added, “10 years into our journey, we are taking the belief in our community to the next level. With this 0% platform fee, we will rely on voluntary tips from our donors to help with the costs associated with providing our best-in-class customer service, trust & safety protections, and social fundraising technology.”

Over the years, after having referred Milaap to several of her patents who struggle to fund their cancer expenses, Dr.Revathi Raj, a renowned Paediatric Haematologist in Chennai says, “A small act of kindness creates a ripple effect and helps give the promise of cure to our patient families. Milaap has provided dignity, hope, and voice for the voiceless over the past ten years. I congratulate the entire team at Milaap and offer my sincere prayers for every single donor who has helped dreams come true.”

Similarly, Priyanka, an IT professional from Chennai recollects how a fundraiser on Milaap helped her sister Sindhu to undergo liver transplant at the right time. It saw donations pouring in from 3207 supporters and it raised a whopping amount of 36 lakhs. Sindhu says, “I’m forever grateful for my sister who donated a part of her liver to me and I’m overwhelmed by the prayers and contributions made by the donors. I have no words to express my gratitude.”

Milaap puts highest priority in users’ success and security to make online fundraising easier, faster, and more trusted. Milaap will do what works best for its donor community of more than 30 Lakh while continuing to provide the best experience, support, and product for the fundraisers.

This 0% Milaap platform fundraising fees will be applicable to all fundraisers, which had a 5% platform fee for fundraising: personal causes and charitable organizations alike.

About Milaap:
Established in 2010, Milaap is South Asia’s largest crowdfunding platform, and has helped Indians raise over Rs. 1,000 Cr for 2.5 lakh causes so far. Milaap makes it easy for people to raise money online for personal causes and emergencies, especially for tertiary healthcare like cancer care, organ transplant and accidents. The platform is also extensively used for fundraising for relief work in calamities like Chennai floods, Kerala floods, and recently the COVID pandemic. Milaap’s community ofover 30 Lakh donors come from 130 countries across the world. Over the last 10 years Milaap is changing the way India gives, and takes pride in being the industry’s leader in trust, support, and innovation in fundraising.


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